Keyword & Key Phrase Research
What Are Your Potential Customers Typing In The Search Bar?
It doesn’t make much difference how much work you put into a website if you don’t know what consumers are searching for. Choosing efficient keywords and key phrases helps ensure we are not missing out on popular searches for your industry and that we deliver relevant information to the searching consumer.
Each and every search engine optimization and pay per click campaign at Dallas Creative Media starts with extensive keyword and key phrase research. After analyzing and sorting through months upon years of consumer search data and trends, we are able to determine how users search for products and services in your industry. Once we have created a target list of key phrases, we map out your geographic area and determine where we want to target consumers.
With our strategic key phrase information completed, we call upon our content development and copywriting team to work with your staff and begin developing content.